{"id":7010,"date":"2017-07-17T09:20:22","date_gmt":"2017-07-17T09:20:22","guid":{"rendered":"https:\/\/www.improvemysearchranking.com\/?p=7010"},"modified":"2023-12-05T10:03:25","modified_gmt":"2023-12-05T10:03:25","slug":"4-simple-hacks-improve-facebook-ads-performance","status":"publish","type":"post","link":"https:\/\/www.improvemysearchranking.com\/4-simple-hacks-improve-facebook-ads-performance\/","title":{"rendered":"4 Simple Hacks to Improve Your Facebook Ads Performance"},"content":{"rendered":"

Are you a Facebook ad novice or a Facebook ad genius?<\/p>\n

Actually, it doesn\u2019t really matter. If you are a true maestro, you know there is always room for improvement when it comes to mastering Facebook advertisements.<\/p>\n

Besides, who wouldn\u2019t love an even lower CPC and a higher conversion rate?<\/p>\n

Facebook advertisements \u2014 although extremely viable and convenient \u2014 can easily be a bit complicated. It is very easy to get lost in things and start testing stuff that may not even matter.<\/p>\n

If you are feeling frustrated with a stagnant growth rate or a ridiculously low conversion rate, we may have something interesting for you in this blog post.<\/p>\n

In this article, we are going to highlight 4 simple hacks that you can use to significantly improve your Facebook Ads performance. These are proven tips, ideas, and strategies that can be applied to any type of Facebook marketing campaign.<\/p>\n

Excited? Let\u2019s see what these hacks are.<\/p>\n

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1. Use Videos \u2014 Even Stock Videos Would Do<\/h2>\n

There was a time when using images on Facebook was all the craze. Images still work brilliantly on the social media platform, but videos perform even better.<\/p>\n

The problem with using videos is that they can be very difficult to create. Spending thousands of dollars for creating a video may not be an option that everybody can opt to. Our suggestion, however, is not let it deter you from using videos.<\/p>\n

If you do not have the budget or resources to create 100% original videos, don\u2019t let it discourage you. In fact, go for stock videos to run with your ads.<\/p>\n

Stock images or stock videos often get a bad rep, but they are free, and you have nothing to lose. The results of using videos are insanely amazing, and it might well be worth it in the end.<\/p>\n

Try exploring Adobe Stock\u2019s<\/a> video selection and find videos that are relevant to your industry. Once you pick the video, you can edit it with your own branding.<\/p>\n

Facebook videos receive 135% more organic reach than images, which tells you a lot why you should use this technique.<\/p>\n

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2.\u00a0 Be Creative with Links and CTAs<\/h2>\n

Facebook CTA buttons are great, but they make your ad too obvious. An average Facebook user can now easily identify if a post is basically a sponsored ad. And a CTA button, such as \u2018Learn More\u2019 or \u2018Sign Up\u2019, makes it all the more obvious.<\/p>\n

While there is nothing too wrong about it, it may pay off to be a bit more creative with it. People are more likely to click a link that they don\u2019t believe is an advert.<\/p>\n

There are two things you can test:<\/p>\n