{"id":6848,"date":"2017-05-08T09:19:09","date_gmt":"2017-05-08T09:19:09","guid":{"rendered":"https:\/\/www.improvemysearchranking.com\/?p=6848"},"modified":"2023-11-24T14:08:21","modified_gmt":"2023-11-24T14:08:21","slug":"bing-ads-editor-update-brings-fixes-new-features","status":"publish","type":"post","link":"https:\/\/www.improvemysearchranking.com\/bing-ads-editor-update-brings-fixes-new-features\/","title":{"rendered":"Bing Ads Editor Update Brings Fixes and New Features"},"content":{"rendered":"<p class=\"p1\"><span class=\"s2\"><a href=\"https:\/\/advertise.bingads.microsoft.com\/en-us\/solutions\/tools\/bing-ads-editor\">Bing Ads Editor<\/a><\/span><span class=\"s1\"> latest update release, version 11.10, brings a host of much-awaited fixes and new features that come as a sigh of relief for paid advertisers.<\/span><\/p>\n<p class=\"p2\"><span class=\"s1\">The latest update does the following three things:<\/span><\/p>\n<ul>\n<li class=\"li2\"><span class=\"s1\">With the latest update, advertisers can now manage review extensions in bulk.<\/span><\/li>\n<li class=\"li2\"><span class=\"s1\">The frustrating keyword import problem has been resolved. Now the editor fully recognizes the different match types.<\/span><\/li>\n<li class=\"li2\"><span class=\"s1\">Audience association for remarketing now has options for bid modifier.<\/span><\/li>\n<\/ul>\n<p class=\"p2\"><span class=\"s1\">Let\u2019s discuss these changes in detail.<\/span><!--more--><\/p>\n<h2 class=\"p4\"><span class=\"s1\"><b>1. Review Extensions<\/b><\/span><\/h2>\n<p class=\"p2\"><span class=\"s1\">When handling review extensions, paid advertisers will now no longer have to deal with the web version, as the Bing Ads Editor now fully supports review extensions.<\/span><\/p>\n<p class=\"p2\"><span class=\"s1\">Now advertisers can use the Bing Ads Editor to manage third-party reviews, implementing shared Review Extensions, and can assign reviews to multiple campaigns and ad groups. Up to 20 review extensions can be associated with each campaign and ad group.<\/span><\/p>\n<p><a href=\"https:\/\/improvemysearchranking.com\/wp-content\/uploads\/2017\/05\/Bing-Ads-Editor-Update-Brings-Fixes-and-New-Features.png\"><img loading=\"lazy\" class=\"alignnone wp-image-6854\" src=\"https:\/\/improvemysearchranking.com\/wp-content\/uploads\/2017\/05\/Bing-Ads-Editor-Update-Brings-Fixes-and-New-Features.png\" alt=\"Bing Ads Editor Update Brings Fixes and New Features\" width=\"459\" height=\"156\" \/><\/a><\/p>\n<h2 class=\"p4\"><span class=\"s1\"><b>2. Keyword Import Fix<\/b><\/span><\/h2>\n<p class=\"p2\"><span class=\"s1\">Before the latest update release, the Bing Ads Editor could not properly recognize symbols for phrase and exact matches when importing keywords.<\/span><\/p>\n<p class=\"p2\"><span class=\"s1\">Thankfully, the problem is now fixed with the latest update.<\/span><\/p>\n<p class=\"p2\"><span class=\"s1\">For instance, earlier, when you used to import keywords, such as \u201cflower shop\u201d and [flower shop], the editor would treat the imported keywords as \u2018Broad Match\u2019 \u2014 which was wrong.<\/span><\/p>\n<p class=\"p2\"><span class=\"s1\">Now, after the release, the editor recognizes the symbols correctly and imports the correct match type. So, now, the above keywords will be imported as \u2018Phrase Match\u2019 and \u2018Exact Match\u2019 respectively.<\/span><\/p>\n<h2 class=\"p4\"><span class=\"s1\"><b>3. Remarketing Audience Bidding<\/b><\/span><\/h2>\n<p class=\"p2\"><span class=\"s1\">After the latest update, advertisers can now adjust bid modifiers during the creation of an audience association. It used to be a big hassle before when advertisers would have to go the web version to assign bid adjustments.<\/span><\/p>\n<p class=\"p2\"><span class=\"s1\">As you can see the following screenshot, the bid adjustment column will be pre-populated with 15%. However, marketers now have the option of adjusting bids anywhere from -90% to +900%.<\/span><\/p>\n<p class=\"p2\"><a href=\"https:\/\/improvemysearchranking.com\/wp-content\/uploads\/2017\/05\/Bing-Ads-Editor-Update.png\"><img loading=\"lazy\" class=\"alignnone wp-image-6856\" src=\"https:\/\/improvemysearchranking.com\/wp-content\/uploads\/2017\/05\/Bing-Ads-Editor-Update.png\" alt=\"Bing Ads Editor Update\" width=\"438\" height=\"301\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bing Ads Editor latest update release, version 11.10, brings a host of much-awaited fixes and new features that come as a sigh of relief for paid advertisers. The latest update does the following three things: With the latest update, advertisers can now manage review extensions in bulk. The frustrating keyword import problem has been resolved. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6852,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_oct_exclude_from_cache":false,"inline_featured_image":false},"categories":[69,33],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bing Ads Editor Update Brings Fixes and New Features | IMSR<\/title>\n<meta name=\"description\" content=\"Discover Bing Ads Editor&#039;s latest update. 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